Like many of the people that I know, or work with, I have been picking up the design annuals for years. This year has been no different and I have again taken great pleasure in looking at the fine work displayed in the pages of How, Print and Communication arts.
I continue to disappointed, though, at the lack of credit given to printers for the work that they are a part of. Obviously I’d like to get credit for the work that comes out of The Nomadic Press. But I’d also like to know the identities of the other printers (letterpress or otherwise) who have obviously worked hard and in concert with graphic designers to wring the best results out of the different mediums within which they work.
Almost all print production is collaborative. Without skilled and dedicated graphic designers most printing would look like crap. Without talented printers, most graphic design would not even see the light of day.
Let that be celebrated. And credited.
All hail the unsung hero. I whole heartedly agree. As a print buyer I rely heavily on my printer’s expertise to make all look great. Now, if I could just figure out a way to fit the letterpress work I lust after in my Advertising materials….